


The Last Click is the latest venture from Chris Parsons, award winning marketer, author of Retail Rewired and co-host of Commerce Rewired. In 2026 Chris was named one of retails top experts by Rethink Retail. Over the past two decades, Chris has led marketing for brands like Home Hardware, Newegg and Walmart. Chris actively keynotes on the topics of Retail, AI and eCommerce, and has coined the term “The AI Moment of Discovery”, which you can learn more about at TheAIMOD.com